Why do you auto-renew?
A significant number of our success stories occurred when a member got distracted with other life responsibilities, forgot to visit the website, but then received a message from someone weeks or months later. Without auto-renew, this would never happen.
There is an even more important reason why we encourage auto-renew by making it the default setting. Getting married isn't easy and we don't claim that %site% makes it easy. It's easy to get frustrated and give up within days or weeks of using the service but success often takes time. While a few members have had success soon after joining, many had to go through a frustrating time-consuming process. By making auto-renew an automatic convenience (and by offering discounts for longer-term plans), the user has a reason to not give up on the process prematurely.
Simply put, if we didn't have auto-renew, the large majority of our marriages would have never occurred.